PETALING JAYA, 26 October 2024 – As we welcome the Festival of Lights, CelcomDigi hopes to inspire Malaysians to reflect on the importance of cherishing close familial bonds, reconnecting with loved ones while keeping traditions alive and vibrant.
In a heartwarming festive film, Inbam, the strength of connection and the ‘magic’ of technology come alive as two sisters embark on a journey to make Deepavali extra meaningful for their Patti (grandmother) by rekindling her friendships and the joy she once felt making saris with her dearest friends. As part of Generasi 5G, the next generation of Malaysians empowered by 5G, the sisters creatively use technology to bridge distances and bring together their peers to help reconnect Patti with her friends, and preserve cultural traditions by recreating the precious saris, reviving the blissful moments for Patti.
This film reflects CelcomDigi’s commitment to serving the connectivity needs of more than 20 million customers by enabling meaningful connections, especially during times that matter. By consistently connecting and engaging with customers and gaining insights into what they need and what keeps them happy, CelcomDigi strives to deliver even better service – a connection that CelcomDigi aims to create with customers every day.
As Malaysia's largest telco service provider, we believe that having this connection is a key tenet of being a brand that customers can trust and rely on in an increasingly digital age. Through Inbam, we aim to remind everyone of the importance of staying close to family and friends, and to never lose sight of the culture that defines us as Malaysians, underscoring CelcomDigi’s role in connecting Malaysians across distances and generations.
CelcomDigi wishes all celebrating Malaysians a Happy Deepavali and may it be one filled with blissful joy shared with loved ones.
To watch the full video, visit CelcomDigi’s official YouTube page: https://youtu.be/MRJO81bMQ6c?feature=shared
For more information on CelcomDigi, visit www.celcomdigi.com.
