More than 2,600 employees across Malaysia engage directly with customers to better understand digital experiences thatmatter most to them.
PETALING JAYA, 29 OCTOBER 2026 – CelcomDigi Berhad (“CelcomDigi”) thanked its more than 20 million customers for their continued trust and support through Customer Day 2026, an annual initiative that brings employees closer to customers to better understand their evolving needs.
Held across key locations nationwide, Customer Day is also part of CelcomDigi's broader effort to build a customer-obsessed culture across the organisation. By bringing employees closer to the customers they serve, the initiative deepens customer understanding across the organisation.
Insights gathered through these direct engagements also complement customer feedback and data collected through other channels, providing a more comprehensive understanding of customer priorities. This further reinforces the CelcomDigi culture where every employee plays a role in delivering better experiences.
CelcomDigi’s Chief Executive Officer, Albern Murty said, "Customer Day is one of the most meaningful traditions at CelcomDigi because it gives us the opportunity to personally thank our customers. As Malaysia's largest telecommunications provider, we recognise the responsibility that comes with keeping Malaysians connected and delivering experiences they can rely on.
On this day, our entire workforce comes together to turun padang and listen to customers, whose voices remind us that behind every connection is a customer with unique needs, expectations and aspirations. These engagements help us with improvements across products and services, while reinforcing a culture of customers-first, as customers are the life of our network.”
